International Food Brand Selects Agency to Launch New Product
RMD Advertising, a fully integrated advertising, public relations and brand strategy agency, focusing exclusively on growing and emerging food brands, announces the addition of Expresco Foods to its list of established clients. Together, RMD and Expresco Foods will launch their new grab ‘n go snack, Prosticks. With more than 20g of protein, Prosticks encourages healthy lifestyle snacking for those looking for a protein-packed pick-me-up. The new product line will rely on RMD's strategic counsel through an increased focus on public relations, digital and social media to raise awareness and knowledge about their brand overall.
Expresco prides itself on providing a snack option with a full 20+g of protein in each pack. In addition to its commitment to quality food, Prosticks strives to provide convenience to consumers on the go by launching their three flavors: Chipotle, Sweet Sriracha and Mediterranean.
"Prosticks are changing the world of snacking by including a convenient, nutritious product in the deli of major grocers.” said Sue Reninger, Managing Partner of RMD Advertising. “We are thrilled for the addition of this forward-thinking client and excited to work with their passionate team to continue to fuel their growth."
RMD Advertising's expertise in the food industry spans more than two and a half decades, making it the ideal agency for such unique clients as Expresco. With a sales driven mindset, and the discipline to follow through on each project it adopts, the RMD Advertising team often attracts growing and emerging food brands that are passionate about their future. The proof of the agency's success is in the lasting relationships built with brands such as Graeter's Ice Cream, Rudolph Foods and Tandoor Chef. Currently celebrating 25 years of experience and its expansive industry knowledge, the agency cultivates a strong relationship with its brands in an ever-competitive industry.